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Why your website gets traffic but no leads
Strong traffic but few enquiries usually means visitors can't tell what you do, who it's for or what to do next. Six fixes to try before a redesign.
Sydney Sam · · 2 min read
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Practical guides, how-tos and opinion on creative, brand and growth. Page 2.
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Pitch deck design: what investors notice before you say a word
Investors form a view of your company before the meeting starts. How to design a pitch deck, and everything around it, that earns their attention.
Sydney Sam · · 2 min read
Article
When should you rebrand? Five questions to answer first
A rebrand feels like progress, but many brand problems are really positioning, consistency or website problems. Five questions to ask before you start.
Sydney Sam · · 2 min read
Article
How to design an impact report people actually read
Impact and annual reports take months to make and minutes to skip. How to structure, write and design one that funders and partners actually read and use.
Sydney Sam · · 2 min read